CI


CI
 


March 2017
New CI for the pet beauty centre, IL CANE CHE RIDE (THE LAUGHING DOG).

Due to the relocation of IL CANE CHE RIDE to Casalecchio di Reno (BO), we had the opportunity to revamp their graphic apparel. We successfully: 1. restyled the logo and CI, 2. used bright colours for the new business cards and flyer campaign, 3. created a modern window adhesive as a decoration for the salon - all these new graphic enhancements emphasise the groomer's professionalism and increases the credibility.

The testimonial of the ad campaign is Oscar, our 6-year old Border Collie, who does not like being washed or combed. He prefers to roll around in meadows, get very dusty and lay in mud puddles enjoying himself.

Oscar is the ideal customer to testify that the grooming is a pleasure thanks to the professionalism and dedication of the owner of IL CANE CHE RIDE (THE LAUGHING DOG). To our big surprise, Oscar was not bothered at all during the photo shoot; he actually seemed to enjoy it all and smiled all the way through it...

... and we are very happy because, from now on, we will have a lot less hair and dust under the desk!


 CI

 


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